Next-Gen car experiences with the Mercedes CLA

Unlock the future of digital luxury with Nico Hempe, UX Technology Lead at Mercedes-Benz, as he reveals how Unity’s real-time 3D technology is leveling up the HMI of the latest MBUX Superscreen in the new Mercedes CLA.

In this video you’ll see:

• How Unity powers the new Mercedes-Benz Operating System (MB.OS) and Mercedes-Benz User Experience (MBUX) system.
• How Mercedes optimized performance capabilities, including Unity’s rapid initialization in just 3 seconds.
• A first-look at Unity and Mercedes-Benz’s continued partnership

Watch the video to see how Mercedes-Benz is pushing the boundaries of car infotainment systems.

This presentation was recorded at the Unity U/Day Munich - Automotive.