Learn how Philips is transforming healthcare experiences from the operating room to the living room with immersive technologies. Jean-Marc Huijskens, Innovation Lead for Immersive Technologies and Manager of the Innovation Labs at Philips, shares how his teams are using Unity to rethink medical education, device design, and patient engagement at global scale.
Discover how Philips and Unity are combining real-time 3D, XR, and digital twins to support expecting families, ease anxiety for pediatric patients, and train clinicians and field service engineers on complex imaging systems and minimally invasive procedures.
Watch the full video to learn how:
- The Pregnancy+ app uses Unity-powered, high-fidelity fetal visualization to support millions of expecting families worldwide.
- The Scan Buddy app and “kitten scanner” experience use AR, storytelling, and gamification to prepare children for MRI scans, reduce anxiety, and help avoid repeat scans or sedation.
- Philips builds digital twins of interventional imaging systems to deliver realistic XR training for surgeons, technologists, and field service engineers - without tying up real equipment.
- VR is being used in structural heart planning to visualize patient-specific anatomy in 3D, size and place stents, and validate outcomes before and after procedures.
- Philips’ roadmap for scaling XR across education, marketing, and future mixed reality use in the operating room.
This session was recorded at the Unite Industry Summit in Barcelona, Spain November, 2025.
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