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AGCO: Innovating agriculture sales with a product configurator
Jan 19, 2024

Thu-Hoa Le-Kemmann, Solution Owner at AGCO, discusses how the agriculture machinery company is using Unity to deliver interactive 3D sales and marketing solutions to their distribution partners and farmers. Learn:

  • How AGCO is using real-time 3D to revolutionize sales and marketing strategies within the agriculture industry
  • Why AGCO chose Unity as their technology partner
  • How AGCO’s 3D Product Advisor helps farmers choose the right machinery products for their needs
  • What new innovations can be expected in the agriculture industry

This presentation was recorded at the Unite Industry Executive Summit, November 2023.

“With such a short deadline, utilizing Unity’s full stack development capabilities allowed us to meet our targets.”
THU-HOA LE-KEMMANN / AGCOSolution Owner

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