Anzu’s dashboard provides you with full inventory management and advanced campaign controls and content filtering, including ad category, campaign, advertiser blocking. You can also configure campaign optimization and bid floor price control, as well unlocking creative handling and the ability to see all in-game creatives served with real time analytics and reporting.

Anzu supports all major Unity LTS platform versions, and its SDK supports iOS, Android, PC, Xbox, and VR.

• Use Anzu component to understand your current viewability metrics within your placements.
• Consider a different placement position based on the viewability metrics you’ve noticed.
• Consult with your Anzu rep regarding popular aspect ratios and additional SDK features for you to include within your game.
• Make sure you have support for both video and image within your in-game placements.

Anzu’s placements are designed to be user-friendly and non-disruptive. The team will work with you to help optimize your ads to ensure they complement gameplay. Anzu also works closely with brands to ensure their ads are contextually relevant to the games where they are featured.

Anzu’s blended ads can be either display or video. They are rectangular in shape and can be static or dynamic with various interactivity options. Anzu also offers custom ads, which can be tailored depending on the developer and advertisers’ preferences.

Anzu holds close relationships with many of the world’s leading brands, including PepsiCo, Samsung, Vodafone, American Eagle, and Klarna. Developers working with Anzu will benefit from having their latest campaigns appear within their games.