Unity Technologies Expects Record Attendance at Unite 2010 on November 10

Fourth Annual Developer Conference Will Feature a Keynote by Unity Founders and Jesse Schell, 25+ Information-Packed Sessions and More

SAN FRANCISCO, CA - October 27, 2010 - Unity Technologies, provider of the Unity development platform for highly interactive 3D content on the web, iPhone®, iPad™, PC, Mac®, Android™, Wii™, Xbox 360® and PlayStation®3, today announced that it is expecting 400+ attendees at Unite 2010, its fourth annual developer conference for artists, programmers, designers, researchers, publishers and enthusiasts, making it its biggest conference to date. Unite is taking place November 10-12 at the historic Marché Bonsecours in Old Montreal, Canada following the Montreal International Game Summit.

Nicholas Francis, Unity Technologies Chief Creative Officer and co-founder, said: "Unite is the biggest event in the land of Unity. This is where we take a step back from the keyboards and speak about our thoughts on the direction of the games industry. It's also the place where we have the time to interact with our users from all over the world and hear what really matters to them -- and let's not forget plenty of time to kick back and have fun!"

Unite 2010 highlights include:

• Keynote by Unity founders and Jesse Schell, renowned author and game designer
• 25+ sessions with 50+ speakers, including Unity engineers, expert developers and educators
• 1-on-1 lab time with key Unity engineers
• Business speed dating to connect developers and opportunities
• Hardcore technical sessions for advanced Unity programmers
• Business panels to assess the state of the industry
• Sessions for console, web, mobile, MMO and social platforms
• Unique content for educators using Unity in the classroom
• Open Mic time during lunch
• Unity Awards 2010 featuring the best content created with Unity
• Unity Conference Party

For more on Unite 2010 and to register, go to http://unity3d.com/unite/.

About Unity Technologies

Unity Technologies is revolutionizing the game industry, was named one of the top five game companies of 2009 by Gamasutra after just four years on the market and received Develop Magazine's coveted Grand Prix and Technical Innovation Awards and The Wall Street Journal Technology Innovation Award in 2010. Today Unity Technologies has more than 200,000 registered users worldwide -- including Bigpoint, Cartoon Network, Coca-Cola, Disney, Electronic Arts, LEGO, Microsoft, NASA, Ubisoft, Warner Bros., large and small studios, independent professionals, students and hobbyists -- using the Unity platform to develop high-quality interactive 3D content for the web, mobile and console. Unity Technologies is one of the fastest growing software companies and is aggressively innovating to expand usability, power and platform reach so that it can deliver on its vision of democratizing interactive 3D technology. Unity Technologies is headquartered in San Francisco and has development offices worldwide. For more information, visit http://unity3d.com.

Contact Information:

Media Contacts:
Amber Rowland
pr@unity3d.com
+1 (650) 814-4560

Alison Beasley
pr@unity3d.com
+44 (0) 7966 449 130