SAN FRANCISCO, CA - Mar 26, 2013 - Unity Technologies, provider of the Unity multi-platform engine and development tools, today announced its collaboration with Facebook to launch an improved Unity experience on the social platform. The collaboration will improve the user experience of Unity games, continue to drive core games that build on the Unity Web Player, and make it easy for developers to build amazing cross-platform experiences.
With over 200 million global installs, the Unity Web Player is the best solution for core games and AAA visuals on the web, making the collaboration with Facebook a natural fit. Unity's construction of a new social network API in the Unity Web Player has enabled Facebook to improve the "full screen" and the "full canvas" experience of Unity games by eliminating the need to leave full screen for social interaction, and to make it easier for developers to integrate tightly with Facebook's social graph. Over 75m active Facebook users have installed the Unity Web Player to enjoy popular Unity games such as Offensive Combat, Robot Rising, Wizard of Oz, Uberstrike, Kings Bounty and I AM Playr. The new integrations will help make these existing experiences better while laying the foundation for further Unity Web Player adoption and feature expansion.
"The Unity Web Player is an incredible browser based platform for core games," said Sean Ryan, Director of Games Partnerships, Facebook, "People on Facebook are looking for the type of immersive games that have traditionally existed on consoles and desktop PCs. This collaboration will drive discovery of the Unity Web Player for Facebook users, make it easier for Unity games to integrate with Facebook, improve the full screen experience on our games platform, and make it easier for these developers to build cross platform games across desktop and mobile."
"The experience of playing a Unity game in Facebook is vastly improved in Unity 4, and working with Facebook makes it even better," said David Helgason, CEO of Unity Technologies. "We are already seeing an amazing crop of quality games coming to Facebook, and can't wait to see how developers make use of this new opportunity."
As an addition to the recently released Unity 4.1 update, Unity 4.1.2 includes the new social network API. Unity 4.1 includes a complete overhaul of the Memory Profiler, updates to the Mecanim Animation system, Apple AirPlay support, and new shader features. To download the latest product cycle release for Unity 4 visit https://unity3d.com/unity/download/.
About Unity Technologies
Unity Technologies is the creator of Unity, a flexible and high-performance development platform used to make creative and intelligent interactive 3D and 2D experiences. The "author once, deploy everywhere" capability enables developers to deploy to all of the most important platforms. Unity Technologies boasts a thriving community of 1.5 million developers including large publishers, indie studios, students and hobbyists. To remain at the forefront of innovation, Unity Technologies tirelessly re-invests in its award-winning 3D development tools and its democratization initiatives, such as the Asset Store digital content marketplace and Union game distribution service. Unity Technologies is headquartered in San Francisco and has offices in Canada, China, Colombia, Denmark, Finland, Germany, Japan, Korea, Lithuania, Singapore, Sweden, Ukraine, and the United Kingdom. For more information, visit: https://unity3d.com.
Unity product names are trademarks of Unity Technologies or its subsidiaries or affiliates. Facebook® is a registered trademark of Facebook Inc. Other products or brand names may be trademarks or registered trademarks of their respective owners.
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Media Contacts
Unity Technologies
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Dan Adams
dan@unity3d.com
+1 (415) 852-4354
Aaron Wessels
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+1 (415) 378-8090
Europe
Chris Clarke
chrisc@unity3d.com
+44 7590 509278
