Unity Increases Platform Reach Across Mobile, Console, VR/AR with New and Expanded Partnerships

Key partnership news from Facebook, Google, Nintendo and Xiaomi

 

 

Unite Los Angeles 2016 -- November 1, 2016 -- Unity Technologies announced a host of new and expanded partnerships with leaders in software, platforms, and hardware, to better serve and scale the growing community of Unity creators worldwide.

 

Facebook revealed its new dedicated PC gaming platform Facebook Gameroom and announced open beta access of their export-to-Facebook feature in Unity Editor to all Unity developers, who can now reach one of the largest and most engaged audiences in the world. The public preview build is available here: https://fb.me/gameroom

 

Google chose Unite LA to announce the November 10th street date of Google Daydream, and also confirmed that IAP will be available day one to help developers monetize their games and experiences at launch.

 

Additional news includes:

 

Support of Nintendo Switch at launch. Unity also announced that Nintendo's first game made specifically for smartphone, Super Mario Run, is made with Unity. Nintendo looked to Unity's engine and development environment to make the game a fun, graphically beautiful experience worthy of the Mario franchise.

An exclusive relationship with Xiaomi, China’s leading Android manufacturer (source: Device Intelligence) and host to one of the region’s largest app stores. As part of the agreement Xiaomi will aid Unity developers in the region’s required licensing process, making it much easier for them to enter the growing market which accounted for more than one-quarter of the 2.4 billion new unique devices seen by Unity in Q3.

 

Native integration for AR platform Vuforia to support and accelerate new content creation. Today, developers use Unity and Vuforia together to create most of the platform’s games, enterprise, and consumer 3D applications, including titles from Activision, EA, LEGO and Square Enix. To learn more, please visit: http://developer.vuforia.com/

 

With nearly 5 billion downloads of made with Unity mobile games in Q3 alone, Unity continues to enable developers to create for and deploy to the platforms, audiences, and devices that matter most, from phones to console, VR, and AR.

 

ABOUT UNITY TECHNOLOGIES

Unity Technologies is the creator of a flexible and high-performance end-to-end development platform used to create rich interactive 2D, 3D, VR and AR experiences. Unity's powerful graphics engine and full-featured editor serve as the foundation to develop beautiful games or apps and easily bring them to multiple platforms: mobile devices, home entertainment systems, personal computers, and embedded systems. Unity also offers solutions and services for creating games, boosting productivity, and connecting with audiences including Unity Ads, Unity Analytics, Unity Asset Store, Unity Cloud Build, Unity Collaborate, Unity Connect and Unity Certification. Unity Technologies serves millions of registered developers including large publishers, indie studios, students and hobbyists around the globe. For more information, visit: https://unity3d.com to see the latest games and experience created in Unity, go to: http://madewith.unity.com.

PR CONTACT

 

Melissa Sheridan

Alight PR for Unity Technologies

415.609.6875

melissa@alightpr.com

 

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