Unity A Mobilize 2010 LaunchPad Winner

SAN FRANCISCO, CA - October 1, 2010 - Unity Technologies, provider of the Unity development platform for highly interactive 3D content on the web, iPhone®, iPad™, PC, Mac®, Android™, Wii™, Xbox 360® and PlayStation®3, today announced that it won the judges' vote at GigaOM's Mobilize LaunchPad 2010 after competing onstage against nine other startups with innovative business models. The results can be found at http://gigaom.com/2010/09/30/unity-and-starttalking-win-gigaoms-mobiliz….

Unity is the #1 game engine on the market and in education, and by far the leading game technology on the iPhone and iPad. 10-20 percent of top selling games are iPhone games and a 1000+ Unity games are in the App Store with many having made "best of" and "top selling" lists like Skee-Ball, Ravensworld: The Fallen King and Zombieville USA. Developers can pre-order Unity Pro for Android, Unity Technologies' newest mobile offering, and get immediate access to the preview release. 

"We're honored to be recognized for our mobile products. Mobile and the web are a big part of the future of games, and we're seeing incredible momentum on both of these fronts," said David Helgason, CEO of Unity Technologies. "iPhone and Android are a major focus of the company as we prepare for our next big push."

This win marks the latest in a series of awards and accolades for Unity Technologies. Earlier this week, the company won The Wall Street Journal 2010 Technology Innovation Award in the software category as it released the third generation of Unity. Unity 3 has dozens of major new features, 100+ additional enhancements and up to 10x performance improvements and is available at http://unity3d.com/unity.

Unity Technologies is giving away 500 unlocked Google Nexus One mobile phones to the first 500 customers who pre-order Unity Pro for Android. To pre-order Unity Pro for Android, go to https://store.unity3d.com/shop.

To get the free and feature-packed Unity for creating games and interactive visualizations, simply visit http://unity3d.com/unity/download.

About Unite 2010

Unity Technologies is holding Unite 2010, its fourth annual developer conference for artists, programmers, designers, researchers, publishers and enthusiasts, November 10-12 at the historic Marché Bonsecours in Old Montreal, Canada following the Montreal International Game Summit. Unite 2010 will offer three days of material including advanced hands-on classes and technical sessions, and there will be plenty of time to network, socialize and have fun. For more information on Unite 2010 and to register, go to http://unity3d.com/unite/.

About Unity Technologies

Unity Technologies is revolutionizing the game industry, was named one of the top five game companies of 2009 by Gamasutra after just four years on the market and received Develop Magazine's coveted Grand Prix and Technical Innovation Awards and The Wall Street Journal Technology Innovation Award in 2010. Today Unity Technologies has more than 200,000 registered users worldwide -- including Bigpoint, Cartoon Network, Coca-Cola, Disney, Electronic Arts, LEGO, Microsoft, NASA, Ubisoft, Warner Bros., large and small studios, independent professionals, students and hobbyists -- using the Unity platform to develop high-quality interactive 3D content for the web, mobile and console. Unity Technologies is one of the fastest growing software companies and is aggressively innovating to expand usability, power and platform reach so that it can deliver on its vision of democratizing interactive 3D technology. Unity Technologies is headquartered in San Francisco and has development offices worldwide. For more information, visit http://unity3d.com.

Contact Information:

Media Contacts:
Amber Rowland
+1 (650) 814-4560

Alison Beasley
+44 (0) 7966 449 130

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